"The Family Business" by The New Cut – A Song Feature

 

      The New Cut released a song that is life changing. Yes, that statement rings of puffery/hyperbole. But we stand by it, because there is a certainty that we are ready to change our schedules to eliminate any conflicts if there is a possibility to see "The Family Business" performed in a live setting. There is also a certainty that other music lovers will change their lives’ plans for a night in order to attend a concert of The New Cut.

 
     The energy of "The Family Business" surfaces immediately, as a guitar-driven intro telegraphs the band’s ability to grab the attention of listeners. The energy is not end-to-end. Twice, The New Cut takes an instrumental pause to shout “Well, I call that the family business.” However, unlike most songs, a pause or false-stop isn’t needed as a mechanism that recaptures short-attention-span listeners. The progress of the song is not predictable.
 
     Verses are often introduced by band shouts, with the lead guitar then stepping aside to accommodate the strong rhythm section of bass and drums. In contrast, spotlight shines brightly and favorably on the lead guitar during the instrumental bridge at 1:50. "The Family Business" is Rock, but includes Punk/Post-Pnk traits. The lyrics are intelligent and socially aware. Clearly, this is a song that will do well while taking the test of time.  
 
     The New Cut comprises lead vocalist and guitarist Henry Gerrard, guitarist and backing vocalist Flick Case, bass and backing vocalist Rachel Parr, and drummer Morgan Sellis. They met during their time at university, where they began writing and creating music together in Bristol. Through mutual influences of the likes of Black Country, New Road and Do Nothing, the band pushed their sound into a Post-Punk, riff-based direction.
 
     "The Family Business" by The New Cut

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     "The Family Business" is from the debut EP of The New Cut. The “Merrywood” EP also features the bittersweet ache of “Reclamation,” the quirk-pop bob of “Steven Gerrard Is My Dad,” and another concert-pleaser, ”Train of Thought.” The EP’s rousing melancholia and wry lyricism echoes a puckishness similar to the likes of Parquet Courts, with its sweet solemnity drawing similarities to The Monochrome Set. While talking about the EP, frontman Henry Gerrard said
   “The EP was named after the area Morgan (drums) and I lived when we first moved to Bristol in 2020. It’s a reflection of how we felt during lockdown and what was going on in our lives, moving away from home for the first time etc. It’s a fitting reflection of the time spent in our little flat in Bedminster through the pandemic and away from home.”